Eija
Feodoroff

Coach, educator and specialist in ball striking technique with 35 years of experience.

Eija Feodoroff på fotbollsplanen med en boll i handen under träning

35 years on the same question.

Eija Feodoroff has spent 35 years on one question: what actually makes a good strike of the ball, and how do you teach it so it holds up in a match?

Her work has developed 400,000 players and coaches across youth academies, senior club football and national team environments. Alongside player coaching, a large part of the practice is educating coaches so clubs can carry the method forward themselves.

1 on 1 sessions are available only for players in Superettan, Allsvenskan or above.

“Every pass, cross and shot is a repetition. My job is to make sure the repetition is worth something.”

Work with Eija.